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Manager, Sport Marketing
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Manager, Sport Marketing Location: Vancouver, BC, CA Job Function: Sales and Marketing BCLC exists to generate win-wins for the greater good. For our people, our players, our communities, our industry, and our planet. Lottery | Casino | Sports Being a social purpose company, we are not only able to better align our business decisions with our purpose, but more importantly, we are committing to doing our part in creating a better world. We bring our purpose to life by ensuring all our actions, behaviours and decisions create benefits for communities and the planet. Motivated and guided by our social purpose, everything we do must benefit the greater good. And we encourage our employees, partners, players, industry and communities to engage with us on this ambition. We want you to be where you feel you can do your best work. Most of our jobs can be done remotely providing you reside in BC. For those who prefer working in a community with others, we have two beautiful offices in convenient locations: 2940 Virtual Way, Vancouver | 74 Seymour Street W, Kamloops This is a Temporary Expected Salary Range: $104,662.00 - $130,827.00 - $163,533.00 Our typical hiring range will be +/- 5% of the midpoint shown above Factors influencing this decision include qualifications and market conditions for the role The Company For nearly four decades, BCLC has delivered exceptional gambling entertainment for British Columbians. To fulfill our social purpose we have a vision to revolutionize gambling entertainment through engaging experiences that build and benefit communities. We operate national and provincial lotteries in partnership with 3500 retail partners, provide the games, technology & oversight to 37 brick & mortar casinos, and operate a safe secure and 100% legal online gambling presence PlayNow.com. In our recently completed fiscal year, BCLC generated a record $1.5 billion in net income to the Province of B.C. to support First Nations, host local governments, health care, education and community programs across the province. The Team Joining the Social Purpose & Marketing Division (SP&M) means you'll be working with a group of talented professionals in Social Purpose, Community & Stakeholder Engagement, Communications & Government Relations, Marketing, CRM & Loyalty, and Customer Support. As a Crown corporation that earns more than a billion dollars in annual revenue for B.C., BCLC's commitment to giving funds back to the province is an integral part of our business, but still only one piece of the picture. The Marketing team is pivotal to setting the overarching strategic marketing vision, direction, and marketing objectives for the business. We are business partners to BCLC's extensive network, including but not limited to Product, Operations, Player Health, and external partners. We've built a strong & supportive community within our team, and we take pride in bridging various parts of the business for alignment to help deliver the best marketing plans and outcomes for our players and partners. The Role The Manager, Sports Marketing leads the operational planning, development and execution of all marketing experiences for the PlayNow Sports and Proline brands and supports our Stakeholder Engagement teams in activating against our sports sponsorships with the Vancouver Canucks, Abbotsford Canucks and BC Lions to deliver on BCLC partnership goals and objectives. In this role you will lead a team of passionate marketing professionals who live sports every day. Understanding sports marketing cycles, player needs, and internal stakeholder objectives, and being able to translate those into a marketing strategy and vision will be critical. You rally people and resources to turn that vision into reality, to help BCLC deliver on our revenue and player acquisition and retention targets. You lead a team of exceptional marketing professionals and are responsible for the development, retention, and strategic alignment of your team members inclusive of your member's performance and success. What you will accomplish
We value Respect, Integrity and Community, and we provide an inclusive environment where everyone can feel like they belong . Our social purpose is much more than returning 100% of net income to the province in the form of healthcare & education programs, and community gaming grants. Check it out ! Did you know BCLC is an industry leader in player health and safe & responsible gambling? Find out more ! If you require accommodation so you can be at your best in the interview, please let us know: [email protected] . All candidates must be at least 19 years of age and legally eligible to work in Canada |
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