Head of Growth - Motilal Oswal

Job Description

About the Role
As Performance & Growth Manager for Research360, youll own the customer acquisition, engagement and monetization roadmap for our flagship research platform. Youll blend data-driven performance marketing with growth experimentstesting new channels, optimizing funnels and personalizing touchpointsto help millions of DIY investors discover, engage with and subscribe to R360s in-depth stock reports and calls.

What Youll Do

• Develop and execute end-to-end performance campaigns (SEM, display, social ads, affiliate) that hit CAC, LTV and ROI targets
• Define the growth funnelfrom awareness to activation to retentionand run experiments (A/B tests, landing-page variants, drip emails, push notifications) to improve conversion at each stage
• Build and optimize onboarding flows, trial-to-paid journeys and upsell paths using behavior-based triggers and personalized content recommendations
• Leverage analytics tools to track key metrics (CPL, CVR, churn rate, ARPU), diagnose funnel leaks and surface actionable insights for cross-functional teams
• Partner with product, design and content teams to launch features (e.g. watchlists, personalized dashboards) that drive engagement and reduce churn
• Scale referral and loyalty programs by designing incentives, tracking program performance and iterating on mechanics to maximize word-of-mouth growth

Manage budgets, forecasting and vendor relationships to ensure efficient spend and clear reporting on campaign performance

Who You Can Be

• A growth hacker with 8+ years of hands-on experience in performance marketing for subscription or SaaS products
• A data-obsessed analyst who builds reports, cohorts and dashboards to turn raw data into optimized tactics
• An experimenter comfortable designing, running and interpreting A/B tests across web and mobile channels
• A product-minded marketer who collaborates with engineering and design to embed growth loops into the user experience
• A storyteller who crafts clear, persuasive copy for ads, landing pages and in-app messages
• A budget strategist who balances short-term ROI with long-term customer value
  

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