Associate- Digital Marketing

Job Description

Eligibility

• Minimum 3 years of professional experience in digital marketing or a related field (EdTech experience preferred).
• Strong communication skills to deliver live lessons and interact with a U.S.-based audience.
• Proficiency in Zoom and other online learning platforms.
• Solid understanding of digital marketing concepts, tools, and best practices, supported by a relevant degree.
• Familiarity with subject-specific software and tools such as Google Analytics, Google Ads, Meta Business Suite, SEO tools, email marketing platforms, and content management systems.

Primary Responsibilities

Student Engagement & Support

• Conduct mentoring sessions and live lessons on assigned digital marketing topics.
• Maintain a QA score of 80% or above in all student interactions and deliverables.
• Provide on-demand academic support, including tailored guidance and video explanations, to help students clarify concepts and apply them to their assignments.
• Participate in Q&A sessions to reinforce student understanding and application of concepts.
• Contribute to discussions and share relevant resources within the student community to keep learners engaged and informed.

Content Quality & Grading

• Review and grade student assignments according to defined guidelines and benchmarks.
• Deliver clear, actionable feedback to help students improve their submissions.
• Check grading work to ensure accuracy and compliance with updated processes.
• Review content from approved sources to confirm accuracy, relevance, and alignment with course objectives.

Team Contribution

• Share observations on skill gaps or process challenges to support ongoing improvements.
• Assist in onboarding activities for new team members during their initial training period.
• Provide day-to-day support to ensure grading and feedback maintain consistent quality.

Curriculum & Process Input

• Suggest curriculum updates or additions based on learner needs and market trends.
• Share ideas for new course topics aligned with current digital marketing practices.
• Recommend refinements to process documents for better efficiency and clarity.
• Research and share tools, resources, and emerging technologies to enhance subject delivery.

1. Operational Support

• Monitor grading volumes to help identify potential workload adjustments.
• Contribute to preparing performance summaries for grading activities.

Secondary Responsibilities

• Review graded checkpoints, Slack discussions, and on-demand support sessions to ensure quality compliance.
• Suggest improvements based on analysis of content quality and learner interactions.

Job Classification

Contact Details: